Promo video for David Bowie’s ‘Boys Keep Swinging’

Video directed by David Mallet

‘Boys Keep Swinging’ was the lead single from David Bowie’s ‘Lodger’ album, released on 27 April 1979.

The song is an ode to the pleasures and privileges available to those fortunate enough to be of the male gender, and the video Bowie performs the choruses in drag, using three different outfits and prancing along a catwalk, each time removing his wig and smearing his make-up.

After the video was shown on BBC’s ‘Top of the Pops’ in the UK, the single – which had been selling more than respectfully up until that point – dropped like a veritable stone.